Frank Kern State of The Internet Address 2012: Do You Have a “Magic Bullet” Yet?

Posted on January 9, 2012 by Chris And Susan

Do You Have a “Magic Bullet” Yet?

We’ve just been watching Frank Kern’s “State of the Internet Address 2012” and wanted to share with you what it means for you if you are considering getting started online or already have an online business.

We recorded a video to give you our perspective on it

Watch the whole Frank Kern State of The Internet Address Here

Let’s explain first of all what we mean by a “magic bullet” (not to be confused with “magic button” (push button technology) so prevalent in the Internet Marketing Industry and definitely not the same thing)

A “Magic Bullet” is a a product or service that  provides massive transformational value to the consumer and could ‘change their life’

This is something that we have been focused on every since we started working online and when we watched Frank Kern’s State of The Internet 2012 Video a few days ago it just endorsed everything we had been working towards.  We suggest that you watch this to fully understand the importance of this knowledge if you are just starting out as an ‘Internet Marketer‘ and creating your online business before you do ANYTHING.

Watch the Video Here

In the video he talks about The 3 Pillars of Success:-

  • Good Technology (Tools/Resources)
  • Good Marketing
  • A Magic Bullet

He believes that in fact we should rank these 3 pillars in reverse order of actual importance.   Most people mistakenly believe that technology (the add on tools and resources) are  the most important part of generating sales online whereas in fact  it’s the game-changing product/service ( “the magic bullet”) combined with internet marketing (the ability to market effectively online)  that is most important part of your online business.

The “Magic Bullet”

This is an amazing product that has the potential to transform lives. It you have a truly ground-breaking product and you can show people exactly what it is and what it does and how it can transform other people’s lives you will be able to make serious money online.

This means that if you are looking to make money online promoting a product of a third party you must be absolutely certain that it fulfils those requirements.  If you choose a second rate flashy technology based product that promises the earth and under-delivers you will fail to make money online and seriously damage your brand and your reputation.

The reason that this happens so frequently is that people are lured by the promised riches of working on line and the great marketing of “push button technology”.  If it sounds like a ‘get rich quick’ product then it probably is!  This was how many made their fortune in the internet marketing industry in the past.  It doesn’t work now!

We all need to find a magic bullet product – If you don’t have one Click Here

Good Technology

What Frank Kern refers to here is the “tools” that will help you to spread the word about your product and is, in his opinion, the least important of the 3 pillars.   For example spending a lot of time personally getting friends and followers on Facebook and Twitter is not a good use of your time.  However tools that help you to do that and to spread your marketing message about your “Magic Bullet” is a good investment.

Technology relating to the foundations of your business (e.g. your website, lead capture page, autoresponder) are however a different matter entirely because of course you need these in place since they are essential to your online business success.

Good Marketing

You can have the best product (“Magic Bullet”) in the world but if you do not spend money and/or time on advertising and marketing then you are not going to make any sales.  You have to spend money and invest in marketing to make profit in your business and working online is no different to any other business.  However, that being said it is very easy to be lured into spending money in the wrong place and therefore not getting the leads you need into your business.

You therefore need to learn the best marketing techniques in a system that keeps up to date with what is working and what isn’t.  Check out our Free Facebook Ads Marketing training for example

He says “The ability to turn advertising into profit is the most important thing we can master in our community” We could not agree more!

So Going back to the question “Do You Have A “Magic Bullet” Yet?  Does it meet the criteria required for success in 2012 and beyond?

We believe that in The Six Figure Mentors we have that “Magic Bullet” and stake our reputation on it.  It ticks all the boxes to achieve success online in 2012

All you have to do is take ACTION right now and get started with a “Magic Bullet” that will ensure you build a successful and sustainable online business and teach you the skills of advertising and marketing.

But ….. don’t take our word for it – check out The Six Figure Mentors right now – with a full money back guarantee you have nothing to lose and everything to gain.

Not sure?   Just contact us and we’ll answer your questions and help you make the right choice.

Chris and Susan Signature


PS  If you want to see the income streams you can achieve in The Six Figure Mentors – watch this video

 

Posted in Business Success, Internet Marketing, Make Money Online, Wealth Creation & Prosperity | Tagged , | 5 Comments

3 Reasons Why People Don’t Become Financially Successful

Posted on January 2, 2012 by Chris And Susan

3 Reasons Why People Don’t Become Financially Successful

 

First of all we need to dispel the myth that there is something wrong with being successful and wealthy.  If there is an unselfish purpose behind success and the creation of wealth then the universe will find a way to support your endeavours.

Let’s look at some of the reasons most people don’t become successful and achieve wealth and if you recognise any of them then now is the time to turn that around.

Who Me?


The first reason is that for a lot of people the idea just never occurs to them.  The average person has grown up in an environment where no one has achieved any recognisable success or accumulated or knows wealth.   It therefore just never occurs to them to look for a different way of life because they are not aware of the alternatives.  By contrast, those who have grown up in an environment of success and wealth are likely to become successful and wealthy.

Make a Decision!


The second reason that people don’t become financially successful is that they never decide to!  Even if a person reads a book, attends a seminar, or associates with people who are financially successful, nothing changes until he makes a decision to do something different.  This is something that you see all the time at events – you see the same people time and time again but they never make a decision to change.

As Mark Twain famously said  “If you keep on doing you’ve always done, you’ll keep on getting what you’ve always got”

The primary reason for underachievement and failure is that the great majority of people don’t decide to be successful. They never make a firm commitment or definite decision that they are going to become wealthy and successful. They mean to, and they intend to, and they hope to and they’re going to, someday. They  wish and hope that they will make a lot of money and become wealthy, but they never decide, “I am going to do it!” This decision is an essential first step to becoming financially independent and on the road to success.

I’ll do it Tomorrow


The third reason that people don’t become wealthy is procrastination.  People always have a good reason not to begin doing what they know they need to do to achieve financial independence.  It is always the wrong month, the wrong season, or the wrong year.  Business conditions in their industry are no good, or they may be too good. The market isn’t right. They may have to take a risk, or give up their security. Maybe next year….. and so on and so forth.

They just keep putting it off so nothing changes!

These are just the main resons that most people don’t become successful financially but the important message here is that you can.  You just need to see things differently, make a decision to change and then follow through with taking the required action little by little, one step at a time.

People ask us “how did you get started?”  “how did you get to where you are now”   The answer is simply that we made that first decision and we took the required action.  Now it wasn’t all plain sailing – we got things wrong, we failed but we didn’t stop and we won’t stop.

We have an aim in sight and we will do whatever it takes to achieve that aim (you can read about that in Our Story)

All we would say is that nothing is impossible with the right mindset and the right mentor.

To find out how we can help to set you on the road to your success take that FIRST ACTION.  Just contact us here and let’s talk about what YOU want to achieve and when YOU want to achieve it by.

Chris and Susan Signature

 

 


 

Posted in Business Success, Make Money Online, Wealth Creation & Prosperity | 5 Comments